Description:Points/angles that supports you to deffend a position/argument.
Example:ooo defend it's better gaining marketshare not reaching the sales goals than the oposite
Result:• Gaining marketshare means your product is reaching more people, creating more potential for future sales. • Gaining marketshare can help your brand become more popular and recognized, increasing the value of your product. • Gaining marketshare can help you capture more of the market and build a bigger overall customer base, which can help you achieve greater sales goals in the future. • Gaining marketshare can help you gain more insight into customer preferences, allowing you to make better decisions about product development. • Gaining marketshare can help you build a more sustainable business, since it allows you to focus on more than just short-term sales goals.